Virtual characters bring real benefits for entertainers and fans
01:59
Virtual characters bring real benefits for entertainers and fans
A niche sub-culture is turning into big business for online entertainers in Japan. Virtual YouTubers also known as "VTubers" use computer-generated avatars to interact with their followers. And like real-world YouTube entertainers, the people behind the most popular digital personas are getting paid. Sarah Balter has more. #VTubers #Japan
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