Are global boycotts against Israel working?
26:40
Are global boycotts against Israel working?
There’s a lot of anger about Israel’s bombing campaign in Gaza. Consumers are increasingly clued up on where what they’re buying comes from - and which side certain companies are on. Israeli dates in supermarkets are just one example. Campaigners from Belfast to Kuala Lumpur have been clearing shelves of products made by corporations profiting from illegally occupied Palestinian land. Calls to boycott some of the globe’s biggest restaurant chains, like McDonald's, are costing brands millions. But does boycotting Israeli goods and companies really have an impact? And is the movement sending the right message?
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